What exactly is GEO (Generative Engine Optimization)?+
GEO is the discipline of getting your brand cited inside answers from ChatGPT, Google AI Overviews, Perplexity, Gemini, and Microsoft Copilot. It overlaps with SEO on ~60% of the work (schema, content, citations) and diverges on the rest (entity graphs, prompt-coverage content, llms.txt, AI crawler access). The same fundamentals that won 2018 SEO win 2026 GEO, adapted for a new ranking surface.
How is this different from the AI checker tools (Semrush, Neil Patel, etc.)?+
Those tools sell a SaaS subscription, you log in, see a score, pay $99–399/mo, and figure out what to do with the data yourself. We're an agency: you get a human strategist who reads your scan, audits your competitors, writes the plan, and executes it. The tools are a starting point. We finish the job.
How fast will I see results?+
Schema + technical fixes ship within 30 days. First AI citation lift typically shows by day 60–90. Material citation-share growth lands in months 4–6. The Industrial Equipment Manufacturer case study cited above hit +68% ChatGPT traffic at the 5-month mark.
Do you require a long contract?+
90 day initial sprint so the work has room to land. Month-to-month after that. No 12-month lock-ins, no cancellation penalties.
Which engines do you actually optimize for?+
All five that matter: ChatGPT, Google AI Overviews, Perplexity, Gemini, and Bing/Copilot. ChatGPT Search runs on Bing's index, so Bing optimization is the single highest-leverage move most agencies overlook. We don't.
Can you guarantee I'll show up in ChatGPT?+
No, and you should walk away from anyone who guarantees it. AI engines change citation patterns daily. What we guarantee is the work (schema, citations, content, monitoring) and the methodology, both of which have measurably moved client metrics. If we don't move agreed KPIs in 90 days, we refund the most recent month.
Will I work with a real strategist, or a dashboard?+
A real human. Senior strategist, max 8 accounts each. You'll have their direct cell number. No AE handoff after the sales call.
What size business is the best fit?+
We work best with businesses doing $1M+ in organic-driven revenue. Below that, the math gets thin. Above $50M, you likely need an in-house team plus us for specialty work. B2B SaaS, e-commerce, professional services, and trade contractors are the typical fit.
Who actually owns the work after the engagement?+
You do. We work inside your accounts. Schema, content, llms.txt, dashboards, all yours. If you leave, you keep everything.
